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Technology can be great but only if you know how to use it. Some folks have asked us how to scan the QR code found on the back of our label. First, let's cover a few basics. What is a QR Code?QR is short for Quick Response. It was developed in 1994 by a Japanese automotive company called Denso Wave. It is a type of bar code but it can store much more data. The QR Code usually has a tracker associated with it - the tracker in most cases points to a website or software application. QR codes are machine readable.  How to scan our productYou only need a smartphone with a camera to scan a QR code.
Step 1: Turn on the camera on your smartphone. Step 2: Focus the camera on the QR code. Step 3: The camera will recognize the QR code and with a link to Farms to Carts™ Step 4: Click Yes and you will see the information on our product. Try it out on the QR code above and you will be brought to a panel that describes all the information of a package of our beeswax. Please let us know if you have any questions of comments.
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For years we have included our batch number on our labels but it could only provide so much information to the consumer. The label on our product and others can only hold so much information and we wanted to provide more traceability to the consumer. We also wanted to provide a flavor profile for each batch of honey bottled so that the consumer would know the subtle nuances and flavors in our honey that vary from year to year and hive to hive. With that purpose in mind we, worked with Pharmonic Solutions™ to build out a proprietary software solution called Farms to Carts™ that allows companies like ours to provide transparency and traceability to their consumers. Farms to Carts allows the user to easily create shareable product attributes, transfer the data into user-created tables, and generate QR labels that can be affixed to labels and marketing materials as required. We have used our Farms to Carts platform, called SeaBee Honey Tracker, for our honey and wax products since this summer. However, it can be used for so much more. If you want to learn more you can contact us or the Farms to Carts team at the following. Email Farms to Carts.  Product provenance: Farms to Carts gives insight into local food through QR codesThis is a great article on our new SeaBee Honey Tracker and the Farms to Carts™ platform that it is built on. This easy to use product has made our products fully traceable back to the hive and apiary where it was harvested. From hive to bottle. Read it here: Excerpts from the articleSeaBee Honey jars have a cute little cartoon bee on the front label, but it’s the back label that holds the key to learning where that honey comes from, right down to the hive. Shoppers simply open up that QR code scanner on a smartphone, line it up with the code and voila! a world of information pops up. For SeaBee Honey, shoppers can find out more about the batch of honey they’re buying including the Flavor Profile, harvest season, type of honey bee that created it, and the town and apiary the honey comes from, right down to the hive. For example, the RYEGAR0521, one of the 2021 batches, is a late summer honey created by Italian bees. The honey type is wildflower, color is amber, and it was harvested in Rye, N.H., at the Tucker Pollinator Sanctuary from the Saratoga hive. Dive a little deeper and learn about the local farm and more about the origin of the bees. Other information includes harvest, extract, bottle and ship dates as well as that flavor profile. |
SEABEE HONEY BLOG AuthorA beekeeper in New Hampshire [email protected] Archives
December 2023
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